Hospitality Sales and Marketing Association International Washington DC Chapter

From January 2021 to August 2021, I virtually interned at the Hospitality Sales and Marketing Association International Washington DC chapter as a marketing student volunteer. During this internship, my largest task has been prospecting for potential future partnerships. This task involves finding the best point of contact based on a list of potential partner companies. I then use my online probing skills to find an initial point of contact, whether that be a person who already works at the company or a company email. I then reach out to the company/person trying to find the best point of contact. If email addresses are not assessable, I then move on to cold calling.

I have also been learning Higher Logic Microsuits to revamp the HSMAI JMU Collegiate chapter web page on the HSMAI Washington DC website. This involves learning the program and designing the website to make it easily assessable, easy to read, and aesthetically appealing.

Along with these activities, I have done digital graphic design on Canva to promote different marketing campaigns on LinkedIn and through Email. I also helped to push HSMAI's membership initiative by creating an interactive PowerPoint to help potential members learn all about HSMAI and the perks of becoming a member. Below are examples of what work I created.